About

About Intelligent Marketing

Helping ambitious SMEs unlock smarter, faster growth

At Intelligent Marketing, we do things differently. We’re not a traditional marketing agency — we’re your strategic partner in driving business growth. Whether you're an SME owner juggling it all or a marketing leader looking for expert support, we bring clarity, capability and commercial thinking to your marketing efforts.

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What you can expect from us?

You can expect us to be passionate and enthusiastic about your business. We might just re-energise your passion for your business too. We will be proactive and respectful of your needs. We want to work with you and your team.

About the founder

Hi, I’m Sarah White. Thank you for visiting our website.

Intelligent Marketing was founded to help businesses grow and thrive with practical, best practice marketing.

Sarah is a high energy Chartered Marketer with over 20 years’ marketing experience. A dynamic strategist with a proven track record for delivering value and results, providing structure and clarity and creating compelling brands. With a natural ability to be proactive and nimble and operate at a tactical and strategic level.

Sarah has built a successful track record in Marketing Director, SVP and CMO positions across enterprise, consulting and start-up companies. Seeing the big picture, Sarah will define, innovate and execute the right marketing to meet and exceed the needs of the business. It’s what Sarah calls “practical business marketing, without the fluff”.

Sarah is CIM qualified (the Chartered Institute of Marketing) and has FCIM status meaning that she is a Fellow of the Institute, which recognises marketing achievement at a senior level for over 10 years. She also holds a Chartered Marketer status which demonstrates her continuous commitment to professional development and CPD.

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Marketing that means business

We believe marketing should deliver measurable results — not just pretty brochures or vague awareness. That’s why everything we do is grounded in your business objectives. From strategy to hands-on execution, we focus on what works and what moves the needle.

Practical, experienced marketing, on your side

Led by seasoned marketing strategist Sarah White, we’ve helped businesses of all sizes build better marketing engines. With 20+ years of experience across B2B, start-ups, technology, professional services and manufacturing sectors, we know how to cut through the noise and deliver impact fast.

You get:

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    Clear strategic direction

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    Smarter lead generation

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    Practical support to get things done

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    A flexible partner who works the way you need — no fluff, no fuss

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Why businesses choose us

Our clients often say, “We knew we could grow — we just didn’t know how.” That’s where we come in. We give you the know-how, structure and momentum to make your marketing work harder.

Whether you need a Fractional CMO, help with marketing strategy, help with increasing lead generation, or extra hands to accelerate results, Intelligent Marketing is here to help.

What makes Intelligent Marketing different?

Our honest philosophy exploits extensive experience in large corporates, small and medium business and disruptive start-ups to deliver practical, non-theoretical marketing solutions.

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    A friendly, professional approach which is open and consultative

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    We combine creativity with analytical and outside the box thinking

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    We have a ‘can-do’ attitude to help you achieve your goals

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    A genuine desire to ensure you achieve more with the resources and budget you have available to you

We promise straightforward business marketing. If we can make the process fun and enjoyable along the way, that’s great too.

Proud to support

We actively support the great work Peace Hospice Care delivers in our local community. Delivering essential care and support to people at the end of their life: both patient and families, empowering patients to achieve the best quality of life possible. Offering support at the Hospice itself and work in the community.

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Get in touch

We'd love to hear from you! Please fill out the form and we'll get in touch with you as soon as possible.